Fiduciary duty and "selling away"

If you're an Investment Advisor Representative (IAR) working for a Registered Investment Advisor (RIA or "Broker Dealer"), and you're offering fee-based financial planning services, isn't there a conflict between your fiduciary duty to your client and the NASD rules which prohibit selling away?

As an example, if I uncover that the client would be better off moving their account to another B/D, aren't I violating the rules against selling away if I tell them that?

Reply to
Peter Cooper
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I believe that you are mis-understanding the NASD rule of selling away. For me to sell away would be to sell an investment to a client and collect a commission on the sale of that investment. By the way, a "Broker Dealer" and a "Registered Investment Advisor" are 2 separate and distinct registrations. Many Broker Dealers are also Registered Investment Advisors. Broker Dealers (and their Registered Representatives) are held to a "Suitability" standard. Registered Investment Advisors (and their Investment Advisor Representatives, IARs) are held to a higher fiduciary or "client's best interest" standard.

The financial services industry is currently suffering from from a lot of internal rifts. The "Merrill Lynch Rule" specifically omits BDs who are also RIAs from a fiduciary standard. See

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Reply to
Durban

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