A magazine (like the Radio Times) charges a subscription of approx 1 a copy and that includes postage.
Out of interest, what price do they pay for postage on each copy?
Postage price for magazine delivery?
Apr 07, 2011
4 Replies
For such a large mailing, I suspect the price is confidential. However,
this might give a starting point:
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d_06042010.pdf
£1 is only the introductory price. After that it goes up to something over £1.20 depending where you buy it -- see
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l
I don't know what the RT newsstand price is, but I've noticed in the past that postal subs to magazines are often lower than shops'. The calculation is doubtless more complicated than just postage, e.g. cutting out middle men.
Chris
A subscription is a guaranteed sale for the length of the subscription, this is major factor.
Plus the inertia effect of having to act to cancel, I would think.
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