A magazine (like the Radio Times) charges a subscription of approx 1 a copy and that includes postage.
Out of interest, what price do they pay for postage on each copy?
- posted
13 years ago
Postage price for magazine delivery?
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- posted
13 years ago
For such a large mailing, I suspect the price is confidential. However,
this might give a starting point:
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d_06042010.pdf
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- posted
13 years ago
£1 is only the introductory price. After that it goes up to something over £1.20 depending where you buy it -- see
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I don't know what the RT newsstand price is, but I've noticed in the past that postal subs to magazines are often lower than shops'. The calculation is doubtless more complicated than just postage, e.g. cutting out middle men.
Chris
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- posted
13 years ago
A subscription is a guaranteed sale for the length of the subscription, this is major factor.
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- posted
13 years ago
Plus the inertia effect of having to act to cancel, I would think.