You will never know who will handle your checks. The customized bank checks are also a great way to differentiate your company and get your brand out in the marketplace. A check printing software can give you more controls on check design and printing. So you can customize your bank checks easily.
A company logo on the bank checks is an efficient way to catch more eyeballs.
Four easy steps to add logo to your checks http://www.halfpricesoft.com/articles/sb-check-printing-software-add-logo.asp